Launching and scaling Web3 projects – from strategy to first results
We help companies successfully enter new markets or launch Web3 products, guiding the client's team through all key stages — from ideation and planning to first customers and revenue. Our goal is not just to create a strategy but to deliver tangible business results.
When is this service especially relevant?
For those launching Web3 projects:
- It's important for you to reduce launch risks, calculate unit economics, and avoid unnecessary expenses.
- It is necessary to test the hypothesis and demonstrate the first traction metrics to confirm the viability of the product idea.
- The team needs practical external support to implement the go-to-market plan.
For those scaling in Web3:
- The business model needs to be adapted to new market conditions or regulatory requirements.
- You are entering a new geographic market or launching a new line of business.
- Stronger token and user base growth strategies are needed.
- New hypotheses need to be tested and traction confirmed for additional products, markets, or tokenomics.
What will your business get as a result?
- A validated go-to-market strategy tailored to your product, competitors, and audience.
- A clear economic model showing budget needs, growth points and financial impact.
- Practical launch support — from preparation to initial sales, user acquisition, and liquidity growth.
You'll move faster and avoid costly mistakes. While your team stays focused on product development, we'll focus on strategy, tokenomics, and business models.
Result: entering the market with minimized risks, investor confidence in the project, and clear success metrics.
Why do businesses choose to partner with us?
Focus on results
We evaluate our work not by reports, but by business results: revenue growth, attracting investment, entering new markets, and using the token as a real growth tool.
Experience in Web3 and startups
Our team has successfully launched and supported over 55 projects with a combined market capitalization of $5.5B+. We deeply understand the specifics of Web3 products, tokenomics, and market entry in a highly competitive environment.
Support at all stages
We work not only as consultants but also as partners. We participate at every stage: from preparation and planning to launch and scaling. This approach eliminates disjointed decisions and accelerates results.
Individual approach
We tailor each project to your industry, goals, team, and resources — creating solutions that can be implemented and scaled immediately.
How do we structure our work process?
- Company auditA comprehensive analysis of the business model, processes, financial indicators, and key audience segments. This forms the basis for a market entry strategy.
- Market analysis: Assessment of volume, structure, trends, issues and customer willingness to pay.
- Competitor analysis Research of ~10 key players, their offers, positions and weaknesses.
- Go-to-market strategy Development of 3-5 scenarios with financial forecasts and risk assessment.
- Lead funnel creation. Preparing tools for attracting your first clients. For B2B: Compiling a long list of companies, a scoring model, a shortlist of 50+ target leads, and scripts for different decision makers. For B2C: Selecting relevant acquisition channels, recommendations for targeting and hypothesis testing.
Project team
C
Building a digital ecosystem around a bond-backed token
A group of financial companies was tasked with launching a legally sound and economically sustainable Web3 project based on a token backed by a liquid asset. The goal was not only to issue the token but also to create a full-fledged digital ecosystem around it.
- We analyzed regulations and business scenarios to determine legitimate use cases for the token.
- Developed a launch strategy, including ROI calculation, feasibility assessment, and roadmap creation
- We supported the full release cycle: company registration, asset purchase, blockchain launch, custody and treasury setup, and token issuance
- We designed a blockchain ecosystem, including all key elements such as treasury and custody.
- The project is ready for monetization and investment.
- The token has been launched and registered with the regulator.
- The client received a clear long-term development strategy
- Full compliance with legal requirements
- Consultations on scaling are ongoing.
C
Transitioning from Web2 to Web3: Multi-Level Product Expansion
The client, a large company specializing in hyper-realistic 2D/3D modeling for the B2B market, decided to enter the Web3 space, launch a platform for B2C audiences, and make their products more accessible.
- We researched two main markets and assessed the potential share and competitive advantages of the product.
- We developed three business models for different technologies and audience segments.
- We analyzed competitors in both Web2 and Web3 to identify unmet user needs.
- We solved the problem of onboarding Web2 users by offering traditional payment methods with automatic conversion to cryptocurrency.
- We built a financial model with 10+ monetization channels, combining Web2 and Web3 mechanics.
- We created a token strategy with three types of tokens: utility, NFT, and SBT.
- We developed tokenomics with distribution, allocation, and application scenarios
- We prepared a whitepaper in a clear and engaging format for retail investors and a wider audience.
- A clear positioning and strategy for entering Web3 has been defined
- Existing monetization channels are adapted and expanded through Web3 revenues
- Sustainable tokenomics with a utility token at the center of the ecosystem has been implemented
- Web2 user onboarding has been simplified with traditional payment methods automatically converted to cryptocurrency.
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